Let’s cut to the chase, Snapchat is a great platform to develop relationships and execute real-time marketing. If you didn’t know this by now, do a quick Google search because this article is going to be about knowledge bombs to drive traffic to your business.
I have used the following three secrets to drive additional traffic to my business and other businesses I have worked with as a social media consultant. Let’s get into this!
- Ask! I am surprised by how many business owners and professionals complain about how much Snapchat doesn’t provide an ROI. The reason many people don’t see an ROI is because they simply don’t ask their fans to to visit their website or business. This may sound simple, and that’s because it is.
- Giveaways Look, this is a cheap way to drive traffic. Create some type of contest on Snapchat, have people screenshot your Snap, and have them visit your website. In return, one lucky winner will receive a Starbucks giftcard. You won’t believe how many people will join in on the contest. Try it out!
- On-Demand Filters Those cool location filters that you have seen before are available for anyone to create. Go to Snapchat.com and make yourself a filter. Filters are a great way to gain exposure to several thousand individuals for dirt cheap. By creating a custom filter, you can advertise your business in a creative way to anyone who has Snapchat and is in a given location.
Remember, don’t forget secret #1: Ask This is why I am going to ask you to connect on Snapchat with me @Markaroni